Class Action Lawsuit Claims Langers Concord Grape Juice Is Not ‘100% Juice’

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A proposed class action lawsuit claims that Langers Concord Grape Juice contains synthetic ingredients, contrary to its claims of being “100% Juice.”

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According to the 19-page lawsuit, Langers grape juice contains citric acid and ascorbic acid, two synthetically produced food additives whose presence, the suit says, renders the product’s “100% Juice” and “100% Concord Grape Juice from Concentrate” claims false and misleading to reasonable consumers.

Per the Federal Food, Drug, and Cosmetic Act (FDCA), the complaint says, a food product is misbranded “[i]f it bears or contains any artificial flavoring, artificial coloring, or chemical preservative, unless it bears labeling stating that fact[.]” Additionally, food labeling regulations require that if a drink contains 100 percent juice and other ingredients, the product’s “100 percent juice” representations “must be accompanied by the phrase ‘with added [ingredients, preservatives or sweeteners],’” even if the names of the ingredients are stated elsewhere on the label, the filing says.

As such, the complaint claims that Langers Concord Grape 100% Juice is misbranded according to both federal regulations and California state law and cannot be legally sold.

The lawsuit alleges that the Langers Concord Grape Juice’s label representations are intended to confuse and sway consumers who seek “clean” and “natural” food products, which they perceive to be those that do not contain additives or artificial preservatives, flavors or colors. By emphasizing the drink’s 100 percent juice claims while failing to disclose the presence of citric and ascorbic acid, Langers Juice Company makes its product seem healthier and more “natural” than it is and profits from an increasingly health-conscious consumer base, the case claims.

The Langers Juice Company class action lawsuit seeks to represent anyone in the U.S. who purchased Langers Concord Grape 100% Juice primarily for consumption within the applicable statute of limitations period.

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