in Newswire Published on March 10, 2025

ReaLime, ReaLemon Class Action Lawsuit Challenges ‘100%’ Juice, ‘Natural’ Claims

Rich et al. v. Mott’s LLP

Filed: March 3, 2025 ◆§ 1:25-cv-00243

A class action accuses Mott’s of misleading consumers by falsely advertising ReaLime and ReaLemon products as “real,” “natural” and “100%” juice.

Defendant(s)

Mott's LLP

Law(s)

California Business and Professions Code New York General Business Law California Unfair Competition Law California Consumers Legal Remedies Act

State(s)

Delaware

Categories

Food False Advertising Fraud

A proposed class action lawsuit accuses manufacturer Mott’s of misleading consumers by falsely advertising ReaLime and ReaLemon products as “real,” “natural” and “100%” juice.

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According to the 23-page lawsuit, the company markets the products as containing only “real” lime or lemon ingredients with front-label statements such as “100% Lime Juice,” “100% Lemon Juice” and “Natural Strength” superimposed over pictures of the respective fruits. However, despite the representations, the ReaLime and ReaLemon products contain artificial preservatives sodium benzoate and sodium metabisulfite, the case claims.

The class action suit contends that because there is no mention of artificial ingredients on the front label, consumers are led to believe the products are completely “real” and natural.

“A reasonable consumer viewing the front labeling of the Products would come away with the impression that the Products are composed of only natural, real ingredients,” the complaint argues. “Nothing about the front label would compel a reasonable consumer to flip the Products around to check whether, in fact, the Products contain artificial preservatives.”

In addition, the filing takes issue with the front-label statement that the ReaLime and ReaLemon products contain juice from concentrate “with added ingredients.” The suit alleges the items are misbranded under federal and state regulations, claiming that the label should read, “with added preservatives.”

“Given that artificial preservatives are such a turn-off for consumers buying what they perceive as a natural 100% juice product, it is not appropriate, and is misleading, for [Mott’s] to simply state ‘with added ingredients,’ as opposed to ‘with added preservatives,’” the ReaLime and ReaLemon lawsuit charges.

The lawsuit looks to represent all United States residents who purchased a ReaLime or ReaLemon product for personal or household use within the past four years.

Learn all about the legal process: What is a class action lawsuit?

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