Arlo Technologies Falsely Advertised that Security Camera Cloud Storage Offer ‘Never Expires,’ Class Action Alleges
Rider v. Arlo Technologies, Inc.
Filed: January 12, 2023 ◆§ 1:23-cv-00055
A class action claims Arlo Technologies, Inc. has gone back on its promise that Arlo-brand home security cameras come with free seven-day cloud storage for security footage.
Michigan
A proposed class action claims Arlo Technologies, Inc. has gone back on its promise that Arlo-brand home security cameras come with free seven-day cloud storage for security footage.
According to the 11-page case, Arlo has advertised that each variety of its home security cameras is sold with “7 days FREE Cloud Recordings” and that consumers can get “access to motion- and audio-triggered recordings from the past 7 days for free” for up to five cameras per account. The suit alleges Arlo has falsely represented that this offer, which it calls the Arlo Basic Plan, “never expires” given that the company has now eliminated the cloud storage feature unless consumers pay a monthly $10 subscription fee.
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Although Arlo says the decision to remove free cloud storage from its devices is part of the “End of Life (EOL) stage” for various cameras, the feature is being taken away from models that are less than three years old and are still operational, the lawsuit argues.
“Arlo purchasers expected cloud storage was part of the deal when they purchased their higher-priced Arlo cameras and did not expect this to be revoked, certainly not at such an early time relative to their continued functionality,” the case reads.
The complaint contends that many consumers bought Arlo cameras at premium prices over similar products since they were under the impression that they would not need to buy another subscription to receive unlimited, seven-day rolling cloud storage and online monitoring for each camera.
Moreover, Arlo knew prospective customers were seeking cloud access “to watch out for ‘porch pirates’ who might pilfer packages from their doorsteps and to feel their homes were secure even if they were not there,” the suit further alleges.
Per the suit, the loss of the cloud storage feature makes Arlo products significantly less functional for consumers:
“While owners of Arlo cameras can utilize local storage connected to the device, many users do not own the base unit that allows it, and for those who do, this feature was only designed to retrieve files by removing a USB drive and connecting it to a computer to view its contents. Local storage means Arlo customers cannot view recordings remotely to see if a package was dropped off or to check whether their house is safe while away.”According to the case, consumers would not have bought Arlo’s cameras, or would have paid less for them, had they known the company had falsely advertised that its basic plan “never expires.”
The lawsuit looks to represent anyone in Michigan, South Dakota, Wyoming, Idaho, Alaska, Iowa, Mississippi, Arkansas, Kansas, Arizona or Utah who purchased Arlo-brand home security cameras sold with “7 days FREE Cloud Recordings” during the applicable statute of limitations period.
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