Coca-Cola Facing Suit Over Gold Peak Tea’s ‘No Preservatives’ Claim

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A proposed class action filed in New York against The Coca-Cola Company and Coca-Cola Refreshments USA, Inc. claims they deceptively market the following Gold Peak Tea products:

• Gold Peak Diet Tea
• Gold Peak Lemon Tea
• Gold Peak Unsweetened Tea
• Gold Peak Sweet Tea
• Gold Peak Green Tea

The 24-page complaint alleges the above products, despite the defendants’ claims that they contain no preservatives, contain citric acid, phosphoric acid, and ascorbic acid, which the lawsuit describes as “well-known preservatives commonly used in commercial food and drink products.” The plaintiff, a New York man, argues Coca-Cola’s position and representation of its Gold Peak Tea products capitalized on consumers’ preference for beverages without preservatives, and violate New York state consumer protection laws.