Two California consumers claim in a proposed class action that defendant Carrington Tea Company, LLC misleadingly touts its Carrington Farms brand of coconut oil as a healthy alternative to butter even though the product is decidedly unhealthy. The 52-page lawsuit alleges the company’s claims about its coconut oil violate several federal and California food regulations. From the lawsuit:
“Carrington is well aware of consumer preference for healthful foods, and therefore employs, and has employed, a strategic marketing campaign intended to convince consumers that the Carrington Farms Coconut Oil Products are healthy, despite that they are almost entirely composed of unhealthy saturated fat.”
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