Fruit of the Earth, Inc.

Lawsuit Filings

Class Action Alleges Target Falsely Advertised Up & Up Sunscreen as ‘Reef-Conscious’

October 14, 2021 A lawsuit claims Target’s “reef-conscious” Up & Up sunscreens are misleadingly labeled in that the products contain chemicals known to be harmful to coral reefs.

Class Action Claims CVS Health Clear Zinc Sunscreens Falsely Advertised

June 1, 2021 A class action alleges Fruit of the Earth and CVS have falsely and misleadingly labeled certain sunscreens to the detriment of unsuspecting consumers.