Is Maurices Sending Spam ‘Sale Ending’ Emails? Join the Arbitration

Attorneys working with ClassAction.org are investigating whether legal action can be taken on behalf of Washington, Maryland and Indiana residents who get marketing emails from Maurices.

The attorneys suspect the women’s clothing retailer may be violating state anti-spam laws by sending sales emails promoting “limited time” offers that it likely plans to continue. They believe this tricks consumers into feeling a false sense of urgency, pushing them to act quickly before a deal’s timer runs out.

It’s possible Maurices may have run afoul of Washington’s Commercial Electronic Mail Act, Maryland’s Commercial Code and Indiana Code, which bar companies from sending emails with misleading subject lines. Under these state laws, recipients of unlawful emails can seek up to $500 in damages for the messages.

As part of their investigation, the attorneys want to hear from affected consumers in Washington, Maryland and Indiana.

How Could a Spam Sales Email Break the Law?

Washington, Maryland and Indiana have consumer protection laws that specifically prohibit companies from sending residents commercial emails with “false or misleading information” in the subject line.

It’s possible that Maurices could have violated the Washington Commercial Electronic Mail Act, Maryland Commercial Code and Indiana Code by sending emails that potentially deceive consumers about the terms of its “limited time” deals. Specifically, attorneys working with ClassAction.org believe the retailer’s marketing emails represent that certain sales are time-sensitive even though the deadlines seem to be extended regularly.

For example, consumers may receive sales emails from Maurices with subject lines stressing that a deal will “end soon” or “end tonight,” creating the impression that a shopper must act quickly because they only have “hours left” before the offer expires. However, attorneys suspect Maurices may frequently follow up with additional emails the next day announcing that the supposedly “limited time” sale has been extended.

What Am I Signing Up For, Exactly?

You’re signing up to participate in what’s known as mass arbitration, a process that allows a large group of consumers to bring similar claims against a company at the same time. Unlike a class action lawsuit, mass arbitration doesn’t happen in court. Instead, the resolution process is handled by a third-party arbitrator rather than a judge or jury.

As Maurices’ terms of use require consumers to arbitrate disputes with the company, attorneys working with ClassAction.org are pursuing the matter via mass arbitration.

Does This Cost Anything?

No, it doesn’t cost anything to sign up, and the attorneys will only be paid if they win your claim. Their payment will be a percentage of your award.

How Much Could I Get?

There’s no guarantee that your claim will succeed or result in any payment. However, residents of Washington, Maryland or Indiana who have received unlawful emails could be entitled to $500 or more, depending on where they live.

Before commenting, please review our comment policy.